Brands

Well deserved recognition for our Way Funky brands

The latest edition of the German trade magazine SportFachhandel featured a big report on new trends in the swimwear industry. Mentioned as some of the key trend setting brands are Funkity and Funky Trunks that we have been able to establish in the German market over the last couple of years. Their bold prints and great quality have generated a lot of positive buzz in the swimwear market recently and the feature in SportFachhandel showed that we are on the right track.

For all German speakers – you can find an excerpt of the article down below. The full version is featured in this years 5th edition of SportFachhandel

Tretorn – A sustainable mind

Tretorn is an innovation driven company with high quality, functional and contemporary products at mind — it’s been a part of Tretorn’s DNA since 1891. The Eco Essential rainwear merges the best from our heritage with new innovative and circular fabrics to create the future of responsible rainwear made for urban exploration.

Fredrik Ekström the eco-minded creative director of Tretorn did recently an interview with Scandinavian MAN:

„With cutting edge sustainability initiatives and world-class collaborations, Fredrik Ekström is taking Tretorn to new heights. Meet the creative director transforming the Swedish heritage brand from the inside.“

Click here to read the full interview with .